Art direction and design

Thirty Park Place
Spring 2014

Thirty Park Place is a Robert A.M. Stern-designed luxury high-rise apartment building that is serviced by Four Seasons Hotels. When completed in 2016, it will be the second tallest residential building in New York City. Like the building itself, the design approach took its inspiration from the surrounding downtown Art Deco architecture, and New York’s rich history of residential hotels.

Designed at Mother New York

Creative Direction: Michael Ian Kaye; Design Direction: Paulina Reyes; Designers: Candice Ralph, Damien Saatdjian, Yoshié Hozumi

Typefaces: Hoefler and Nobel

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